Time to get personal? How to embrace digital technology in tomorrow’s nutraceuticals

As published on NutritionInsight.com.


In the world of nutrition R&D, personalization has quickly climbed the ranks to become a key industry phrase, with both larger players and newer start-ups seeking to profile themselves as capable of offering their customers, and ultimately consumers, cutting-edge solutions for all their health needs. NutritionInsight looks at some of the developments in this space, as well as the challenges involved in the pivotal strategy of using digital tools with personal consumer input.

Read full article here.

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